![]() ![]() The bottom line is that link colors should draw the user’s attention, while also staying cohesive with the rest of your design. Since nearly all the text consists of links, and there aren’t any interesting visual elements, there’s very little incentive to click on them: This can be the key to driving conversions.įor example, the following website features a plain white background with a maroon link color. That’s because when you make a link stand out, visitors will be more likely to see it and click on it. ![]() Often, the best link color is a contrasting shade. ASTRA THEME WORDPRESS 5.9 TRIALThis process may involve some trial and error, but there are a few things you may want to consider from the start. It can be difficult to find the perfect link color to maximize clicks. Choosing the Right Link Colors for Your Website With an eye-catching link color, you can improve user experience and prevent users from leaving quickly. On the whole, when visitors view your website, they’ll want to see an attractive design.
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